Operational Support – MASAMI SUSHI Management will provide ongoing training and support in
many areas critical to the success of the franchisee’s business, including unit operations and
maintenance, customer-service techniques, product ordering, suggested pricing guidelines, food
safety and quality standards and administrative procedures.
Site Selection — Prior to approving a site for MASAMI SUSHI outlet, the Management will provide
franchisees with clear guidelines for a suitable location. MASAMI SUSHI requires franchisees to follow
these instructions to ensure that an appropriate site is located.
Marketing Support – MASAMI SUSHI coordinates development of advertising materials and
strategies for the benefit of all members of the franchise network. It also provides franchisees with
consumer marketing plans and materials for use at the local or regional level, and retains the right to
approve all local advertising materials that the franchisee chooses to develop.
Purchasing – MASAMI SUSHI Management or its affiliate will negotiate quantity discounts on behalf
of all its members, passing some or all of these savings on to the franchisees.
Accounting/Audit/Legal — Reporting directly to administration, this department is responsible for the
financial and legal oversight of franchisees.
Internal Support — The functional areas of training, purchasing, franchisee communications, and
research and development are typically included in such a department.
Ongoing Research and Development – MASAMI SUSHI continues to research methods and
techniques for franchise operations (including purchasing and promotional schemes) that enhance
Overall Program Oversight – MASAMI SUSHI Management will provide the overall coordination and
planning for the entire franchise system.